Official Partners


Title Sponsor - SSE

SSE plc is one of the UK’s leading energy companies, involved in the generation, distribution and supply of electricity and in the extraction, storage, distribution and supply of gas. Its core purpose is to provide the energy people need in a reliable and sustainable way.

It supplies energy to around 8.58 million energy and home services customers throughout Great Britain and Ireland, is frequently ranked number one for customer service and is one of the UK’s leading generator of electricity from renewable sources.

SSE is the only UK supplier to freeze standard energy prices until at least July 2016. It became a Living Wage employer in September 2013 and was accredited with the Fair Tax Mark in October 2014. Every year it contributes around £9 billion to the UK economy.

Official Partner - Apsley

Here at Apsley Tailors, we understand that, for some, it is about the perfect label. However, for our customer, it is about the perfect colour, the perfect cut and the perfect fit.

From our Pall Mall showroom, we create clothes for ladies and gentlemen that fit and flatter with elegance and comfort. We care as much about your appearance as you do, and with every seam and every button, we think of you.

Let us dress you in clothes that are unique and tailored to your body and your life. Our master tailors will walk you through every step of the bespoke process as we create, from scratch, stunning garments based on your personal desired and specifications. Fuss-free and dedicated to you. Visit our Pall Mall showroom or call us on 0207 925 2238 and see why Apsley's clients fast become firm friends.

Official Partner - Harvey Nichols

Harvey Nichols is the world’s leading luxury retailer, renowned for its exclusive edit of the most prestigious brands across womenswear, menswear, accessories, beauty, food and wine.
Founded in 1831, today Harvey Nichols has stores in London, Bristol, Manchester, Edinburgh, Birmingham, Leeds and a dedicated beauty store Beauty Bazaar, Harvey Nichols in Liverpool. Outside of the UK stores include Dublin in the Republic of Ireland and internationally Hong Kong, Dubai, Istanbul, Ankara, Riyadh and Kuwait.
For further information on Harvey Nichols see

Official Partner - Lynx

Lynx golf, a historic golf equipment brand which boasts Fred Couples and Ernie Els among its previous Major-winning players, is also famous for producing iconic women’s clubs, with its Tigress ‘G’ range once cornering over 35% of the women’s market.

Lynx, now a British company owned by husband-and-wife team Steve Elford and Stephanie Zinser, is the only golf brand to maintain an equal focus on women’s clubs to match its men’s ranges, and arguably produces the longest hitting irons available with its Boom Boom range with Twin-Slot Technology.

Underscoring the belief that stunning looks and superlative performance should never be mutually exclusive, the Ladies’ ranges include the famous Tigress - both in rose gold and deep purple, and also with an exclusive gold-and-paw-print limited Tigress Gold edition – the Rose Gold Boom Boom irons (the first rose gold irons on the market), the classic Crystal range and of course, timeless Elegance clubs in white with blue faux sapphires.

The only modern golf manufacturer to have a female CFO/Owner, Lynx actively promotes female participation in golf, and is also the Official Golf Club of the Ricoh Women’s British Open, held at Turnberry last year.


Official Partner - Destination Mexico

Have you experienced Mexico lately? Mexico’s diversity is like no other.

Mexico has a wide variety of destinations and attractions which will satisfy even the most demanding of tourists.

You can start by immersing yourself in 3,000 years of incredible cultural history with archaeological sites and attractions all over the country. Walk through colonial towns or explore stunning beaches with powdery white sand that span the coastline along both the Caribbean Sea and Pacific Coast.

And don’t forget our thriving cosmopolitan cities with their vibrant nightlife, modern gastronomical delights and both contemporary and ancient art. For thrill seekers, Mexico offers unparalleled adventures where travellers can ride exhilarating rapids, climb steep rock faces and cycle on some of the most amazing trails in the world.

Discover why Mexico is an unmissable place to visit. You have to live it to believe it. 

Official Charity Partner

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SportsAid is celebrating 40 years of helping the next generation of British Olympians and Paralympians in 2016. Since 1976, SportsAid has provided young talented athletes with financial support and greater recognition during the critical early stages of their careers. The athletes typically supported by the charity are aged 12 to 18 and among the country’s brightest prospects for sporting success.

Over the last four decades, SportsAid has supported British sporting household names including Jessica Ennis-Hill, Steve Redgrave, Mo Farah, Greg Rutherford, Tom Daley, Sarah Storey, Tanni Grey-Thompson, Amir Khan, Luol Deng, Paula Radcliffe, Ellie Simmonds, Chris Hoy, Bradley Wiggins, Luke Donald, Katherine Grainger, Ade Adepitan, Rebecca Adlington, Dina Asher-Smith, Laura Trott and Max Whitlock. 

SportsAid has a strong track record of supporting the right athletes at the right time. Almost two-thirds of Team GB at the London 2012 Olympic and Paralympic Games were former recipients of SportsAid's support, winning 20 of Team GB's 29 gold medals and 27 of ParalympicsGB's 34 gold medals. More than 450 of the athletes competing at the Glasgow 2014 Commonwealth Games were previously supported by SportsAid, with 241 of them winning medals.

Her Royal Highness The Duchess of Cambridge is SportsAid’s Patron. Her support for young and aspiring athletes stems from her love of sport and a desire to help young people realise their full potential. She has spent time with many athletes who have been supported by SportsAid at the charity's training days and workshops. She is helping the charity to take its message further than was ever possible before.


SSE and SportsAid

SSE’s partnership with SportsAid began in 2013 to create a lasting legacy from the Glasgow 2014 Commonwealth Games. With SportsAid, SSE created the SSE Next Generation programme to help young disabled and non-disabled athletes across the UK who have been highlighted by their sports as being in need of financial support. All of these athletes have the potential to compete at a future Commonwealth, Olympic or Paralympic Games. From a wide range of communities, sports and backgrounds, these inspirational young people are being supported by SSE through to 2017.


One hundred athletes a year

After initially supporting 12 SportsAid athletes in the summer of 2013, by 2014 the SSE Next Generation programme had already grown to support 50 of the nation’s brightest prospects. The following year, building on the success of Glasgow 2014, SSE doubled that number to 100 athletes in response to a successful social media campaign, which asked people from all four home nations to tweet their support for their team in the build up to the Games using #GoScotland, #GoEngland, #GoWales or #GoNI. The nation with the most tweets, Scotland, got the largest share of the additional athletes joining the programme in 2015 followed by Wales, England and then Northern Ireland.  SSE are continuing their support of 100 young multi-sport athletes throughout 2016 across the UK and Ireland.


A lasting legacy for sport

As one of the UK’s leading energy companies and a major sponsor of British and Irish sport, SSE offers every athlete on the SSE Next Generation programme a superb package of support – including vital funding, expert mentoring and additional skills such as media training – in a bid to help them fulfil their full sporting potential and create a lasting, living legacy for sport. This legacy investment also includes the benefit of having exceptional former athletes on board like Olympic silver medallist Leon Taylor who, as an official SSE ambassador for the programme, works directly with the athletes as a mentor.


Bright prospects

SportsAid’s chief executive Tim Lawler said: “The SportsAid athletes SSE is helping are bright prospects but they face huge financial challenges. The Next Generation programme is a fantastic opportunity that will benefit them enormously at a key time in their development. Committing to a four-year partnership with SportsAid shows that SSE understands the value of a genuine legacy for sport.”


Proud to be working with SportsAid

SSE’s director of sponsorship Wendy Barbour said: “We are very proud to be working with SportsAid and the Next Generation athletes to support emerging talent in every home nation to create a positive legacy for sport.”